News Archive

CMYK vs PMS vs RGB: Colour Printing in Packaging

CMYK vs PMS vs RGB: Colour Printing in Packaging

Anyone new to packaging will tell you there are a LOT of acronyms. So many, that we’ve even created a full glossary of packaging terms to help our customers make sense of the jargon. Today, we’re adding a few new acronyms to your list – CMYK, PMS and RGB. Each of...

5 Tips for Shelf Appeal: How to Make Your Packaging Stand Out

5 Tips for Shelf Appeal: How to Make Your Packaging Stand Out

Consumers are faced with more choices than ever with supermarkets, warehouse retailers and megastores giving them endless aisles to browse. In this crowded retail environment, you need something to help your product stand out.  Shelf appeal is one of the longest...

Common Packaging Terms from A-Z: Corrugated Cardboard Glossary

Common Packaging Terms from A-Z: Corrugated Cardboard Glossary

Come across a packaging term and you’re not sure what it means? Let us guide you through all the most common terminology you’ll need to order great boxes.   Bleed Lines The bleed lines are the barrier that show where your design will be cut off after printing....

How to Choose the Right Flute Size

How to Choose the Right Flute Size

The essential ingredient to manufacturing corrugated board is the flute. This internal layer comes in many different sizes, also known as flute profiles. To help you choose the best size for your boxes, here’s a summary of the most common flute types and their uses....

The Importance of a Memorable Unboxing Experience

The Importance of a Memorable Unboxing Experience

Gone are the days when a box was simply a method of delivery. Now, it’s an opportunity to make your brand stand out and improve your customer experience. The unboxing trend has taken off across YouTube and social media. But what is it? And should your business invest...

Colour Psychology in Packaging: Why Colour Choice Matters

Colour Psychology in Packaging: Why Colour Choice Matters

Choosing colours for your packaging is a fun part of the design process, but it’s not only about that. It’s important to find the right ones that resonate with your customers and send the right messages about your brand. Not sure where to start? Colour psychology is a...